Tag Archives: direct mail

054: Smart Small Business Marketing Ideas w/ Ally Piper

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Small Business Marketing Ideas

Ally Piper

My guest this week is my good friend, IdeapreneurTM and Marketing Director at Brighteyes Creative, Ally Piper. Ally is the creator of the Napkin Note Biz Plan, a simple yet powerful planning system for busy business owners and the founder of BrightIdeasForBiz.com, a blog dedicated to sharing a fresh perspective on running a business on your terms. She has been called a “unique blend of highly creative marketing guru and clear-headed manager of budgets and timeframes” and is known for turning napkin notes into business and marketing plans that bring the big picture into focus with achievable steps and results. Ally regularly consults with small business owners and nonprofit organizations on marketing and business strategy. To learn more about Ally and her work, visit:www.BrightIdeasForBiz.com

Small Business Marketing Ideas

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

 SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

053: Direct Marketing Miracles with Marty Marsh

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Direct Marketing

Marty Marsh

Marty Marsh calls himself and the people he serves as their coach/mentor/consultant, soul proprietors. That’s spelled S-O-U-L.

Marty believes that having your own business is the best way to affect positive change in the world and his mission is to enroll 50,000-plus entrepreneurs to start businesses that will ultimately make a positive difference in the lives of the people that they serve, and thereby affect positive change, one client at a time.

He knows the joys and challenges of being self-employed and is a teacher at heart, offering a variety of ways for his clients to get the word out about who they are and what they do through stay-in-touch marketing. He loves working primarily with coaches and other holistic-type professionals to help them define success on their own terms, to create marketing strategies with them that allows them to serve as many clients as they can handle.

Direct Marketing Strategies

Today Kalynn and Marty will be discussing what Stay in Touch Marketing really is and specific tips on what business owners can and should do to get the best return on their marketing investment.  They will also be discussing the positives and negatives of email marketing, direct marketing, and other strategies for businesses in this over-communicated world where messaging can get lost.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

 SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.