Sometimes we just don’t say “Thank You” often enough. There have been several marketing books written in recent years about what Gary Vaynerchuk termed “The Thank You Economy”
In episode #21 of ACT LOCAL Marketing, we speak with gratitude marketing expert, Lori Saitz.
Lori Saitz is a nationally recognized expert in using gratitude to boost client retention and increase referral business. She is the founder of Zen Rabbit, which is a concierge type company specializing in “multiplying profits through sweet appreciation”. Lori works with busy professionals to make it easy for them to keep more of their customers for longer by saying thank you to them. What’s become known as The Gratitude Cookie™ is the main tool used to do that.
Lori’s reputation for going above and beyond on behalf of her clients is well known. She has more than 20 years of experience in marketing and communications. Immediately prior to launching Zen Rabbit, Lori worked as a radio personality in the West Palm Beach and Treasure Coast markets. She has served as a pre-GED teacher and an adult literacy tutor and is a strong proponent for increasing literacy worldwide.
In addition to running Zen Rabbit, she coaches start up food entrepreneurs. In her “spare” time, you can find her at the gym or the library or seeking new finds in clothes or gourmet foods.
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