037: Grow Your Business – The Newsletter Guru: Jim Palmer

Grow Your Business

Jim Palmer

Is it possible to grow your business in the current economy? Some say, “Yes,” while others are skeptical. Which skills are effective? What about your mindset? Having the right mindset and developing your personal mastery skills and capabilities require a commitment to personal growth.  My guest, this week, shares with us that growing a business in this economy is not only probable, it’s possible with the right mindset.

Jim Palmer is a marketing and business building expert and host of the hit weekly Web TV show, Newsletter Guru TV.  Jim is also the host Stick Like Glue Radio, his weekly podcast on smart marketing strategies. He is best known internationally as ‘The Newsletter Guru’- the go-to resource for maximizing the profitability of customer relationships.

Jim is the founder of Custom Newsletters, Incorporated, parent company of:

  • No Hassle Newsletters
  • No Hassle Social Media
  • Concierge Print and Mail on Demand
  • Success Advantage Publishing
  • Custom Article Generator
  • Double My Retention
  • The Magnetic Attraction and Retention Training Program

Jim is also the acclaimed author of four great books:

  • The Magic of Newsletter Marketing – The Secret to More Profits and Customers for Life
  • Stick Like Glue – How to Create an Everlasting Bond With Your Customers So They Spend More, Stay Longer, and Refer More
  • The Fastest Way to Higher Profits – 19 Immediate Profit-Enhancing Strategies You Can Use Today
  • It’s Okay To Be Scared – But Never Give Up

To learn more about Jim and his work, visit: http://www.thenewsletterguru.com/  

Grow Your Business

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

032: Business Event Planning with Sherrie Sokolowski SLS Events

Business Event Planning

Sherrie Sokolowski

Coordinating large events can be time-consuming and frustrating if you don’t know what you are doing. Professionals reach a point in their career where they want to branch out and bring their expertise to a live event. After that decision is made, what’s next? My guest this week has had years of experience in the business event planning arena. She will share with us the ins and outs of it all and give us some insight of WHO should or should not hold a live event.

While striving to be one of the most efficient, organized and professional event planners in the industry, Sherrie Sokolowski has set a goal to make event planning personal through building relationships and making event planning enjoyable and creative.

The foundation of her event planning career started with Bill Glazer and Glazer-Kennedy Insider’s CircleTM as Bill Glazer’s Executive Assistant and quickly took on the additional role and responsibilities of Event Manager and Planner. Sherrie organized hospitality services, social events, major national events, hotel negotiations, and overseeing all event staff. Through determination and hard work, she quickly learned what it took to run smooth, successful, and profitable events.

Business Event Planning

Over the course of her career, she has worked with a number of speakers ranging from national celebrities, local up-and-comers, sports heroes, internet gurus, entrepreneurs, and established relationships with major hotels from the West to the East coast, such as Marriott, Renaissance, Sheraton, Westin, Hyatt, Hilton, and many others. Moreover, by working with the best in the event planning industry she’s combined the wisdom of experts and colleagues alike, and obtained a level of knowledge, wisdom, and understanding that enables her to set her business apart from the rest.

To learn more about Sherrie and her work, visit: http://slseventplanning.com/

Don’t miss this well planned episode of ACT LOCAL Marketing for Small Business.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Don’t forget to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

031: Social Media Tips for Small Business – Carol McManus

Social Media Tips for Small Business

Carol McManus

She’s BACK! with social media tips for small business.

My good friend Carol McManus [aka: The Linkedin Lady] returns to the show this week. She and I will answer ALL your social media questions. You do not want to miss a minute of this show. We will be dishing out all the up-to-date social media buzz that YOU need to know!

Carol McManus is a self-described recovering corporate executive who left that world in 2007 to start her own business. She grew it quickly with a very limited marketing budget but through the creative and diligent use of social media. Today, she is one of the most sought-after speakers and consultants for businesses and entrepreneurs who aspire to grow their business by using this digital medium as a way to stay in touch with and attract new clients.

Social Media Tips for Small Business

Carol’s approach to social media is grounded in her business experience. She works with clients to determine their business goals, their marketing message, and their ideal target audience. Then and only then, does she recommend the guide in the development, implementation and management of their social media plan to support their business goals.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Don’t forget to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

006: Small Business Systems – Business Growth Expert Kim Beckers

Kim Beckers

Kim Beckers

Small Business Systems are a crucial and often overlooked part of every small business. Implementing the right systems early on in your small business development can make the difference between steady growth and NO growth.

My guest today is Kim Beckers, a business systems expert. I’m going to put her through the paces to get you the BEST information on small business systems that will help your business grow with the least amount of pain.

I might be able to get her to share the “Top 5 Devastating Mistakes Not to Make in Your Business“, Tune in and find out.

Kim Beckers is a small business systems and management expert and Certified Online Business Manager. She specializes in finding the hidden treasure being lost in your business. Each year more than 23% of businesses fail and one of the biggest reasons is due to money leaks. Money that is literally falling through the cracks between your systems and business structures. Kim specializes in plugging those leaks.

Contact info: Kim Beckers   Website: KimBeckers.com   Phone: 631.533.2546

Tweet me during the show @kalynnamadio and use the hashtag#ACTLOCALMarketing to join the conversation.