Tag Archives: online marketing

ALM: 159 Creative Social Media Marketing- James Bethe

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creative social media marketing

James Bethe – Creative Social Media Marketing

James Bethe is the founder of JRB Creative, a boutique social media marketing agency that offers creative social media marketing management services. He specializes in helping businesses grow with storytelling that offers unique content which nurtures, educates, and inspires social media communities.

Being creative with your social media marketing doesn’t have to be hard! James tells us how to get a jump on the competition by thinking just outside the box.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Creative Social Media Marketing – James Bethe

ALM 158: Business on Purpose – Scott Beebe

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Scott Beebe – Business on Purpose

Are you doing business on purpose? Scott Beebe founded Coaching On Purpose; a small, faith-based Non-Governmental who need the same liberation and cannot afford it.

Scott created the Four Steps To Business Freedom; a six month group coaching experience that is exclusively built for Small Business owners (under $25mm and under 25 employees) to help build the Systems and Processes they need to be liberated from the chaos of working IN their business.

The On Purpose Group LLC doing business under the trade name Business On Purpose is a business coaching, training, and strategy group that works to help small business owners and organizational leaders to uncover what they cannot see in three primary ways:

a) Development and implementation of organizational Vision, Mission, and Values,
b) Systematizing and automating business systems so owners can work ON their business and less time IN their business, and
c) Leads virtual Business On Purpose Mastermind groups where business owners and organizational leaders meet weekly to uncover and implement the things they cannot see.

Scott is also the host of The Business On Purpose podcast; a weekly podcast where Scott interviews small business owners to get their insight as to how they are living out their business on purpose.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Business on Purpose – Scott Beebe

ALM 156: Customer Retention – Carrie Hartunian Smith

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Customer Retention

Carrie Hartunian Smith -Customer Retention

Carrie Hartunian Smith brings a wealth of experience – and tremendous passion – when it comes to impacting businesses. Her success began shortly after joining a start up media company in 1993. Growing the business from $60K a month in revenue to finishing the first year in business with $7mm, the company had explosive growth each year thereafter. After selling the media company in 2007, Carrie was
asked to stay on with the new organization to be an integral part of their aggressive growth strategy, acquiring 5 media companies in under 2 years. Today, Carrie works with business owners and entrepreneurs to develop accelerated growth strategies in highly competitive industries. She creates and executes strategic growth plans, directing integrations and marketing automation, as well as manages projects and establishes benchmarks for success. Her expertise in fostering winning cultures, increased productivity and reducing costs in mission driven environments are just a few of her recognized talents and is a talented and accomplished leader.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Customer Retention – Carrie Hartunian Smith

ALM 153: New Marketing Strategies – Kevin Donlin

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Kevin Donlin -Marketing Multipliers

Kevin Donlin has been called an “accidental pioneer” of online marketing, having sold one of the first ebooks on Usenet in 1994. From 1995 to 1998, he was Webmaster for FedEx.com, where he worked with the pioneers of online marketing. Since then, he’s written or co-written 4 books, and been a marketing advisor for clients big and small, delivering sales gains of more than $1 million on multiple occasions with online marketing and direct mail. He’s been interviewed by ABC-TV, Fox and NBC News, CBS Radio in Los Angeles and New York, The Wall Street Journal, New York Times, Fortune magazine, Entrepreneur magazine, and too many others to list here. He’s the author or co-author of 5 books, including the forthcoming book, “Marketing Multipliers.”

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

New Marketing Strategies – Kevin Donlin

ALM 150: Marketing Above the Noise – Linda Popky

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Marketing Above the Noise

Linda Popky – Marketing Above the Noise

Award-winning marketing expert Linda J. Popky, the founder and president of Redwood Shores-based Leverage2Market Associates, transforms organizations through powerful marketing performance. Her clients range from small businesses and consultants to mid-sized companies and large Fortune 500 enterprises. She’s been involved with many of the Silicon Valley companies who developed and deployed the technologies that have changed the world over the last twenty-five years, including Sun Microsystems, Cisco Systems, NetApp, PayPal, Plantronics, Autodesk, Applied Materials, and others.
A consultant, speaker, and educator, Linda has been named one of the top women of influence in Silicon Valley and inducted into the Million Dollar Consultant® Hall of Fame. She is the past president of Women in Consulting and is a member of the Watermark Strategic Development Board. The first marketing expert worldwide certified to offer the Private Roster™ Mentoring Program for consultants and entrepreneurs, Linda has taught marketing at San Francisco State University’s College of Extended Learning, University of California Santa Cruz Extension in Silicon Valley, and West Virginia University’s Integrated Marketing Communications program.
Linda holds an MBA and a BS in Communications from Boston University. Her new book Marketing Above the Noise: Achieve Strategic Advantage with Marketing that Matters¸ was released in March 2015. A classically trained pianist, Linda has also produced Night Songs, a CD of classical piano music.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Marketing Above the Noise – Linda Popky

149: Shel Horowitz – Guerrilla Marketing to Heal the World

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Guerrilla marketing to heal the world

Shel Horowitz – Green Marketing

For over a decade, Shel Horowitz, “The Transformpreneur,” has been showing business owners how to be more profitable by being green and ethical. Shel shows businesses how to go green affordably and effectively. He show you how to market that green commitment effectively to win new customers, turn those customers into fans, and turn those fans into ambassadors for you. Recently, he’s focused on the profit motive as a powerful tool for turning hunger and poverty into sufficiency, war into peace, and catastrophic climate change into planetary balance. Shel is an international speaker, transformational business consultant, and the multiple-award-winning author of ten books, including the long-running category bestseller Guerrilla Marketing Goes Green and the brand new Guerrilla Marketing to Heal the World (both co-authored with Jay Conrad Levinson, Father of Guerrilla Marketing).

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Guerrilla Marketing to Heal the World – Shel Horowitz