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056: Podcast Expert and Entrepreneur Carol McManus

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Carol McManus

Apple just surpassed 1 billion subscriptions for podcasts via its iTunes app! Podcasting is back and taking the world by storm. Maybe you already host a podcast? Maybe you would like to have your own podcast? Some do it for fun, others for business. Podcasting as a Marketing Tool?  How does a podcast work? Can I get one of my own? Tune in as these, and many more questions will be answered by my guest this week, my good friend, Carol McManus.

Carol McManus is a self-described recovering corporate executive who left that world in 2007 to start her own business. She grew it quickly with a very limited marketing budget but through the creative and diligent use of social media. Today, she is one of the most sought-after speakers and consultants for businesses and entrepreneurs who aspire to grow their business by using this digital medium as a way to stay in touch with and attract new clients.

Podcast Expert and Entrepreneur

Carol’s approach to social media is grounded in her business experience. She works with clients to determine their business goals, their marketing message, and their ideal target audience. Then and only then, does she recommend the guide in the development, implementation and management of their social media plan to support their business goals. To learn more about Carol and her work, visit: http://www.linkedinlady.com/

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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Kalynn Amadio – Host ACT LOCAL Marketing for Small Business Podcast

Each week, ACT LOCAL Marketing for Small Business podcast guides small business entrepreneurs through building a bridge between traditional direct local marketing channels and the more complex world of digital marketing for small business. Listeners get a clear understanding of how to grow their existing business with social media, video, mobile technology and more, without breaking the bank.

If you’ve worried about how to find the ideal customer or how to reach a different demographic, you’re not alone. If business just isn’t as good as it used to be or the competition seems to have the upper hand, it’s not too late to make some changes to your current local marketing strategies. Let Kalynn help your business and your community by sharing the techniques and resources she uses with her personal clients to effectively market any local business online.

Busy entrepreneurs listen to ACT LOCAL Marketing podcast for more ideas, more understanding and more knowledge about WHY and HOW harnessing the Internet gives them the power to bring their business to the next level.

ACT LOCAL Marketing Podcast

To reach Kalynn, follow any of the social media icons at right to connect on Facebook, Twitter, LinkedIn, Pinterest, Google Plus or YouTube. Her personal blog shares insights about local marketing and building the bridge between traditional direct marketing and the new frontiers of online, digital marketing.