045: Small Business Marketing Strategies – Buzz Booster

Small Business Marketing Strategies

The Boyayans

My guests, this week, are Shahar Boyayan and her daughter Nash. Together they founded of Buzz Booster, a mother-daughter operated small business marketing training company that specializes in innovative marketing strategies for small business owners. Their mission is to help business owners and entrepreneurs achieve long lasting prosperity. They know what it takes to build a business from scratch and have helped hundreds of businesses grow. Join us LIVE at 9am ET and learn how to apply their proven techniques in your business. To learn more about Shahar and Nash, visit: http://www.buzzbooster.com

Small Business Marketing Strategies

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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044: Local Reputation Management w/ Laurie Hurley

Local Reputation Management

Laurie Hurley

Laurie Hurley has been an entrepreneur since 1998. Consulting, mentoring and coaching social media marketing is her passion! Laurie teaches you how to balance and complement your online marketing efforts with your face to face networking for maximum exposure to your Target Market and potential customers.

Recently, Laurie partnered with a new startup called RateDiary, an online reputation company based in Simi Valley, CA. She is a firm believer that testimonials and managing your online reputation is a huge part of the social media universe, which can impact one’s business positively, if utilized correctly. To learn more about Laurie and her work, visit: www.RateDiary.com

Local Reputation Management

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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042: Jeanius Social Media Marketing Plan with Jean Scally

social media marketing

Jean Scally

The New Rules of Marketing Can Kill Your
Business If You Don’t Know Them

97% of all consumers use online media to research products or services. That includes videos, search engines, social media, and mobile web technologies. If you think that this is something that only “young people” use, you are wrong! Most of the buying public now uses them to make purchasing decisions.

The marketing paradigm has shifted from one-way “push” messaging to social media, which is a multi-point conversation. These conversations are happening online… whether you participate or not. If you haven’t adapted your strategy, you will be left behind.

Whether you need to build a list, or grow a loyal fan base-there’s a Jeanius solution for you. My guest and I will discuss custom marketing plans to take advantage of cutting-edge social media, lead capture, and automated response systems.

Social Media Marketing Plan

Jean Scally is a best-selling author, internationally recognized marketing strategist, exciting trainer, and dynamic speaker. Jean has been working with technology and business for more than 20 years. Today, she is the creative force behind Jeanius Marketing, a technology-savvy marketing firm based in Southern California and with clients around the globe. Jean specializes in on-line and off-line marketing that generates an unprecedented amount of exposure for her clients resulting in a steady stream of customers, and significant growth in both new and repeat sales. To learn more about Jean and her work, visit:http://jeanius-marketing.com/index.html

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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041: Relationship Marketing with Cheri Martin

Relationship Marketing

Cheri Martin

This week, my guest and I discuss relationship marketing and social networking online, including some of the whys and what-fors. At times, business networking is not easy or comfortable for many, however, it’s important to remember it is  simply networking. Although certain people gravitate toward online networking because there is less to worry about if you’re shy, you really need to understand how to make it work for you.

Cheri Martin is a Social Networking Visionary with 15 years of online marketing experience and is co-founder of WCN Interactive, a Social Business Marketing and Coaching company, and is always eager to share her expertise with others through training, coaching ,and speaking of how to utilize the various social networking sites to attract more business, excel in Social Media, and grow their vision. Cheri launched www.TheGPSAcademy.com  , an online Social Business learning center, in January 2012 with  internationally respected Leadership Expert, John C. Maxwell’s Team..

Relationship Marketing

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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035: Social Media for SEO Strategies for Impact – Deon Douglas

Social Media for SEOToday we’re talking about the importance of Social Media for SEO and how Social Media impacts e-commerce with Deon Douglas. Deon is the co-founder and a partner at the boutique digital marketing agency, Thinking Giant located in New York City. For 12 years Deon and Thinking Giant have worked with brands building their online presence and marketing. Deon oversees all of the Social Media Marketing, Search Engine Marketing, Website Design & Development and Email Marketing coming from Thinking Giant. He’s also produced and directed photo and video shoots.

He and his company have worked with large and small brands alike over the past 12 years. Brands like:

Level One Vodka
Absolut Vodka
GoodWoodNYC
Sci Fi Channel
Jamaica Tourist Board
191 Unlimited
Soul Seeka Clothing

Deon and I will also be talking about the emerging trends in social media.

Contact Deon and Thinking Giant at www.ThinkingGiant.com or phone them at 646.216.8944

Social Media for SEO Strategies for Impact

Don’t miss this episode of ACT LOCAL Marketing for Small Business.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

031: Social Media Tips for Small Business – Carol McManus

Social Media Tips for Small Business

Carol McManus

She’s BACK! with social media tips for small business.

My good friend Carol McManus [aka: The Linkedin Lady] returns to the show this week. She and I will answer ALL your social media questions. You do not want to miss a minute of this show. We will be dishing out all the up-to-date social media buzz that YOU need to know!

Carol McManus is a self-described recovering corporate executive who left that world in 2007 to start her own business. She grew it quickly with a very limited marketing budget but through the creative and diligent use of social media. Today, she is one of the most sought-after speakers and consultants for businesses and entrepreneurs who aspire to grow their business by using this digital medium as a way to stay in touch with and attract new clients.

Social Media Tips for Small Business

Carol’s approach to social media is grounded in her business experience. She works with clients to determine their business goals, their marketing message, and their ideal target audience. Then and only then, does she recommend the guide in the development, implementation and management of their social media plan to support their business goals.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Don’t forget to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.