093: Podcasting with Mary Agnes Antonopoulos

Podcasting

Mary Agnes Antonopoulos

Podcasting continues to grow as does writing a book as part of your marketing platform. How do the two work together? Guest Mary Agnes Antonopoulos has the answer.

Social Media Strategists and Experts themselves come to Mary Agnes Antonopoulos for her expert training, along with tons of authors and writers. Why? Because she entered social media five years ago as a vehicle to build her brand and her audience – and then for the clients she’s worked with (like Jack Canfield, Libby Gill, Christine Comaford and dozens of other Amazon and NY Times best sellers). Are you Ready to Learn how to REALLY use Social Media to motivate your audience and sell more books and coaching?
Website MaryAgnes.com

Podcasting with Mary Agnes Antonopoulos

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
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092: Twitter Party Rules with Gary Loper

Twitter Party

Gary Loper

This guest throws a mean Twitter party!

It is all about ‘Building Better Relationships’ in all areas of your life, primarily with yourself, then your partners, family, customers, prospects, community; and, then expanding to your relationships with your business, money mindset, networking, health, spirituality and more.Gary Loper has dedicated every day of the past 25 years on personal development.
Gary became the Master of Twitterverse from his life changing events. His personal life changing events and transformations opened up deeper questions: Am I good enough?; Am I supposed to do massage work?; Who am I?; What I am?; What am I here for? Attending a weekend workshop, one of the speakers introduced him to Twitter. Twitter became a motivational platform.
Website GaryLoper.com

Twitter Party Rules with Gary Loper

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

091: Sales Marketing Strataegies – Matthew Pollard

sales

Matthew Pollard

You have to make peace with sales. If you are a solopreneur, it is part of what you do to make your business successful. There are many hats to wear, but if you don’t make a sale, you are not in business! It is what moves the economy so as a business owner, you must find your place within the sales cycle where you can feel comfortable with business development.

Matthew Pollard is a sales coach whose innovative approaches to sales, sales management, and marketing have earned him numerous awards, including the 2007 Young Achiever Award. He has extensive experience in telecommunications, having founded an independent telecommunications company that went national in three years, turning over four million dollars each year. Pollard is the creator of a sales method for the Pollard Institute, which has enrolled over 3,000 students. Pollard has been a paid speaker and currently gives seminars and lectures to businessmen and women around the world.

Website: DanandMatt.com

Sales Marketing Strataegies – Matthew Pollard

In this episode Kalynn also shares a great article from Entrepreneur.com by contributor Barry Farber called “Are your customers getting the real you? Use these 7 tips to make sure.” from the weekly sales tips section.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

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090: Personal Branding Power with Danielle M Miller

personal branding

Danielle M Miller

Personal branding in the corporate world. Showing smart women how to rise to the top of the corporate ladder is just one of guest Danielle M Miller’s specialties.

Danielle M Miller is a brand stylist and strategist who works with women entrepreneurs/solopreneurs/intrapreneurs to help them craft a distinctive, memorable, and resonant brand through the power of archetypes. She is the founder of The Empowered Brand, a boutique branding agency, host of The Empowered Brand HOA Show and upcoming podcast, and CEO of Danielle M Miller Coaching & Consulting. Using her unique blend of right-brain creativity and left-brain strategy, she helps women create a brand that imprints, influences, and impacts. When she’s not speaking, writing, teaching, and consulting, she can be found hanging out with her incredibly cute grandson.

Website: www.daniellemmiller.com

Personal Branding Power with Danielle M Miller

Tweet me here @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
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089: Video Marketing for Local Business – Andy Sokol

Video Marketing

Andy Sokol

You hear marketing experts talk about video marketing again and again because it works. Yet for most local small business owners, it is a mystery. Today’s guest is a local business owner who has broken the code on video marketing and he is ready to share what he’s learned with you.

From Lemonade to Lawn Mowers, Andy Sokol has always had an Entrepreneurial Spirit.

For as long as he can remember, Andy has always wanted to be in business for himself.  So at the age of six, he began his entrepreneurial path with a lemonade stand.  Seven years later, he retrieved and sold golf balls from the local golf course, in his backyard and then followed that up with a lawn mowing service.

At the age of 19, Andy would find himself attending various training events to guide him along his path.  While discussing his success, Andy said he “knew the key to my future success would come from my desire to always be better than the competition, never be stagnant and to continuously learn from the best.”

After a successful – though unfulfilling career – as an insurance salesman, Andy embarked on his first business venture.  In 1995, he and his brother Jeremy started CopyScan with no more than a one-page ad and word-of-mouth endorsements.

Today, Andy owns two of South Florida’s largest independent Document Management businesses.

Andy has discovered that In order to have a successful business all these years, he’s had to market his companies differently than his competitors in order to stand out from the crowd.  One of his favorite methods of marketing is through the use of YouTube videos.

So how does a brick and mortar business monetize free YouTube videos?  That is the topic of this episode of ACT LOCAL Marketing.

Video Marketing for Local Business – Andy Sokol

Tweet me here @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
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088: Business Blogging Pro Brian Mell

business blogging

Brian Mell

Business blogging like a pro takes more than a good turn of phrase. Blogging Pro Brian Mell of Banner View is here to school us on the variations possible when you view your business blog as a hub for all your online marketing efforts.

Brian Mell is the digital marketing manager for BannerView.com , developers of BannerOS, the software that helps companies turn their websites into powerful business tools. As Digital Marketing Manager, Brian’s responsibility covers the multitude of online marketing elements associated with the company’s online presence including SEO and SEM content and social media marketing strategies.

Business Blogging Pro – Brian Mell

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.