106: Small Business Trends 2015 w/ Laurie McCabe

Posted on January 6, 2015 by Kalynn Amadio

Laurie McCabe

It’s a New Year… and that means new trends. Business is always changing and to keep up, we need an expert to keep us on track. My favorite business trends 2015 specialist Laurie McCabe is here to talk about trends in the Small to Mid-sized business space as we move into a new year.

Laurie McCabe brings more than 20 years of experience in the IT industry to her current role at SMB Group. Laurie has built widespread recognition for her capabilities and insights in the small and medium business (SMB) market in several areas, including cloud computing, mobile solutions, business solutions, social networking and collaboration, and managed services. Continue reading →

092: Twitter Party Rules with Gary Loper

Posted on September 9, 2014 by Kalynn Amadio

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Gary Loper

This guest throws a mean Twitter party!

It is all about ‘Building Better Relationships’ in all areas of your life, primarily with yourself, then your partners, family, customers, prospects, community; and, then expanding to your relationships with your business, money mindset, networking, health, spirituality and more.Gary Loper has dedicated every day of the past 25 years on personal development.
Gary became the Master of Twitterverse from his life changing events. His personal life changing events and transformations opened up deeper questions: Am I good enough?; Am I supposed to do massage work?; Who am I?; What I am?; What am I here for? Attending a weekend workshop, one of the speakers introduced him to Twitter. Twitter became a motivational platform.
Website GaryLoper.com

Twitter Party Rules with Gary Loper

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.
Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

087: Small Business Marketing with Nancy Michaels

Posted on August 5, 2014 by Kalynn Amadio

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Nancy Michaels

Small Business Marketing and business development often go hand in hand. Where do you start and how can you keep marketing affordable?

Nancy Michaels is your reinvention connection. She is CEO and Founder of Grow Your Business Network and NancyMichaels.com. Coined as “America’s #1 Fortune 500 Consultant” she is a globally recognized business development coach, author of seven books, and renowned speaker. Nancy is a leading authority on personal and professional reinvention, working with individuals and companies that have a strong desire to create positive change for themselves and their businesses. She has been featured in numerous business publications including Entrepreneur magazine, US News and World Report, Business Week, and Fortune Small Business. She is a regular contributor to The Huffington Post, Amex Open Forum and Fabulous Female Network. To learn more about Nancy, please visit www.nancymichaels.com.

Small Business Marketing with Nancy Michaels

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation. Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

081: Charisma on Camera with Sandra Dee Robinson

Posted on June 24, 2014 by Kalynn Amadio

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Sandra Dee Robinson

Charisma on Camera may come naturally to some. For those of you who are more like a deer in the headlights, guest Sandra Dee Robinson can make you ready for your close up.

Sandra Dee Robinson has spent nearly all of her life in front of a camera: as an actor (including Another World, Sunset Beach, Bold and the Beautiful, General Hospital, Days of Our Lives, Two and a Half Men, Criminal Minds, Secret Life of an American Teenager and TV movies) and as a TV host and product spokesperson.

You might think then, talking directly into camera or speaking on a stage would seem like a natural thing for her to do. Far from it! “I was extremely shy but comfortable behind a character (acting). When people began to ask me to support a charity on stage, or sell a product, even be interviewed and they said, ‘Just be yourself!’ I was so lost.”

As it usually happens with persistence, there came a day of a breakthrough; exhaustion and a funny circumstance onstage of an infomercial shoot had Sandra unexpectedly enjoying being “herself” on a stage. She was relaxed, having fun, and getting her message across in her own unique way. Suddenly, moments of her training experiences came back to her and it all finally started to make sense!

What Sandra teaches at Charisma on Camera is a super-condensed and individualized combination of her training and experience that can help anyone feel better, look better and perform better without all of the years of frustration and pain, and outrageous spending that she did!

Sandra has been coaching entertainment reporters and television hosts, and she founded Charisma on Camera to expand her clientele to professionals in any field. Her current clients include authors, life coaches, experts in their fields that want to find their star qualities, confidence, and comfort level to establish themselves as an expert guest, successful speaker or host their own show. – See more at:charismaoncamera.com

Charisma on Camera with Sandra Dee Robinson

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

080: Social Media Secret Sauce with Cindy Morrison

Posted on June 17, 2014 by Kalynn Amadio

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Cindy Morrison

There is a secret sauce to social media that any savvy business owner can develop and guest Cindy Morrison has the recipe!

Emmy-winning journalist Cindy Morrison teaches everyone from network TV journalists to corporate CEOs how to strategically use social media to build brand loyalty, raving fans and their bottom line. Her social media savvy has been highlighted on national TV shows like FOX News, CBS’s “The Talk”, The Washington Post, The New York Post & The Huffington Post. Good Morning America’s Tory Johnson calls Cindy her favorite Social Media Strategist and they’ve spent two years together on the 2011 and 2012 National Spark and Hustle Tour to help women entrepreneurs across the country make more money. Cindy has helped create social media buzz at events from star-studded Hollywood fundraisers & red carpet events to national conferences.

The 20 year TV news anchor and investigative reporter discovered the power of this media to connect with viewers and get exclusives. After corporate downsizing, Cindy reinvented herself as a nationally sought speaker and used the platform to promote her self-published book. Her social media marketing strategy sold more copies of “Girlfriends 2.0″ in the first month alone than the vast majority of first time authors ever sell! That’s when Cindy developed her SOCIALVENTION programs and coaching to show entrepreneurs as well as big corporations & franchises how to utilize social media engagement, video and branding to rise above the competition and not only survive but thrive our changing world. To learn more about Cindy and her work, visit: CindyWMorrison.com

Social Media Secret Sauce with Cindy Morrison

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

075: Local Business Marketing In The Trenches – Vicky Lyashenko

Posted on May 13, 2014 by Kalynn Amadio

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Vicky Lyashenko

Local Business Marketing in the trenches is changing every day (and sometimes seems like every hour). Small business and local business marketing professionals like Vicky Lyashenko know what’s working and what’s passé which saves you time and money chasing the wrong white rabbit.

Vicky Lyashenko is a wife, mom, speaker, and trainer. She helps and empowers local business owners to implement social media, email marketing, and word of mouth marketing to stand out online and create a raving customer base. Vicky has built a successful consulting business – Small Business Gal, based on the principals she teaches. To learn more about Vicky and her work, visit: SmallBusinessGal.com

Local Business Marketing In The Trenches

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Remember to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

Local Business Marketing success stories from @VickyLyashenko on #ACTLOCALmarketing #podcast…

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