Tag Archives: marketing strategy

129: Brand Strategy with Sandra Beck

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Sandra Beck – Brand Strategy Expert

Does your business have a brand strategy that works?

In a time when technology has the ability to transcend physical limitations, Sandra Beck teaches all of her clients how to maximize their lives by using the power of the internet coupled with the drive of their passions to create the lifestyle of their dreams. Her goal is to give all women the opportunity to reach their fullest potential with respect to their many different roles.

Sandra Beck is the president of Motherhood Incorporated. As an Author, Coach, Speaker, Radio Host, Entrepreneur and Philanthropist, Sandra Beck is as successful as she is busy. The single mother of two young boys has created a virtual empire of successful companies entirely staffed, managed and implemented using a host of virtual assistants and on-line resources.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Brand Strategy with Sandra Beck

128: Winning Marketing Strategies with Jason Swenk

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Jason Swenk – Winning Marketing Strategies

To create winning marketing strategies, you need the help of a marketing superhero!

Defender of truth, justice and effective business practices. Jason has special business and marketing powers. His mission: to save the galaxy, one business at a time.

Sixteen year ago, Jason heard cries of distress coming from beleaguered businesses and he decided to take action. He founded a successful digital agency, and over the span of 12 years as CEO championed in the digital advertising arena for clients such as Aflac, Lotus Cars, Hitachi, AT&T, Coke and Legal Zoom. A friend and protector to all, Jason sold his agency in 2011 for 7 figures and used my powers to author a book and develop a smartphone nutrition app. Today, he continues to use my powers for good by creating proprietary business tools, client coaching, and blog writing and podcasting. He ward off evil-doers and helps business owners achieve their goals.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Winning Marketing Strategies with Jason Swenk

127: YouTube Marketing with Jessica Brace

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Jessica Brace – YouTube Queen

YouTube marketing is still a thing. In fact, it’s a really BIG thing that every local business should be doing to drive more sales and create qualified leads for growth.

“YouTube Queen” Jessica Brace can transform your struggling internet presence into a client-attracting magnet in 5 minutes or less. Combining the atomic power of video marketing, with her passion for helping you feel both comfortable and courageous in front of the camera, Jessica helps you create compelling videos that can generate more cash for your business. Best selling author of “Ready, Set, GO Make a Video: 101 YouTube Video Ideas for Your Business” and renowned video marketing and business coaching specialist,

Jessica Brace helps your business leverage the power of video, build a stronger brand, expand your audience and become the “go-to” expert in your field. Jessica offers more than “just a video.” She understands your desire to have your message impact and improve the lives of others. She offers a witty and fun-filled approach to video marketing that takes the stress out of the process. She explains difficult concepts simply, in terms you can readily understand – and apply yourself if you desire. Clients say Jessica’s video shoots are fun, easy, and deliver lucrative results, quickly.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

YouTube Marketing-Jessica Brace

126: Social Media Marketing Tips with Jeff Beale

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Jeff Beale – Mr. Marketology

Getting you social media marketing right will make the difference between wasting your time and turning a profit. So we have a guest today who is serving up delicious social media marketing tips just for you.

Jeff Beale is a driven, passionate and experienced marketing strategist and author. His work is all about helping businesses unlocking their full potential and gain a significant foothold within their own industry – a position that will allow them to finally generate higher converting leads according to the principles of authority marketing.

With such a mindset, Jeff is keen on embracing the most innovative and forward thinking ways for a business to gain massive social exposure, including social media and marketing 2.0 strategies. His refreshing and unique approach managed to stir quite a buzz within the industry: major media outlets such as the Wall Street journal, ABC, CBS and Fox, just to mention a few, covered his work and method.

When not working as a consultant, empowering organizations with the holy grail that is the philosophy of authority marketing, Jeff is also an in-demand speaker who travels the world entertaining and educating audiences, sharing his precious insights.

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Social Media Marketing-Jeff Beale

122: Search Engine Optimization- Jeremy Pound

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Search Engine Optimization

Jeremy Pound- Search Engine Optimization

Search Engine Optimization, contrary to the thoughts of many experts, is still important. Google’s new mobile-friendly update is proof that ignoring SEO over the last few years was a mistake.

Jeremy Pound is the co-founder and CEO of Juicy Results, the Internet marketing agency for the Fortune Five Million. In the last decade Jeremy has helped craft and implement online marketing strategies for countless companies, ranging in size from the smallest of businesses to Fortune 100 companies. Today, he works closely with sales teams and marketing executives to generate ready-to-buy leads using an array of Internet marketing strategies.

Contact Jeremy: juicyresults.com

Here is the link to get a 30% discount on The Bootstrapper’s Guide To SEO compliments of Jeremy. Use the special promocode: earlyadopter

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Search Engine Optimization- Jeremy Pound

119: Westchester Marketing Consultant Jann Mirchandani

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Westchester Marketing Consultant

Jann Mirchandani- Westchester Marketing Consultant

If you need a Westchester marketing consultant, you can’t do better than Jann Mirchandani!

Jann is the principal and creative engine behind Marketing Café. Jann is an award-winning website designer specializing in online marketing strategy and implementation for small and mid-sized businesses and nonprofits. Jann marries her 20-plus years of marketing experience with the technical expertise to execute online marketing strategies for the real world.

Her industry expertise spans the financial sector, human resources and executive recruiting and non-profit. She is a frequent speaker to business groups on leveraging social media and inbound marketing. She is a Board Member of the Advertising Club of Westchester and has previously served on the board of AAUW New York State. Marketing Café is a certified woman-owned business.

Contact Jann: WestchesterMarketingCafe.com

Tweet me @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Westchester Marketing Consultant – Jann Mirchandani