054: Smart Small Business Marketing Ideas w/ Ally Piper

Small Business Marketing Ideas

Ally Piper

My guest this week is my good friend, IdeapreneurTM and Marketing Director at Brighteyes Creative, Ally Piper. Ally is the creator of the Napkin Note Biz Plan, a simple yet powerful planning system for busy business owners and the founder of BrightIdeasForBiz.com, a blog dedicated to sharing a fresh perspective on running a business on your terms. She has been called a “unique blend of highly creative marketing guru and clear-headed manager of budgets and timeframes” and is known for turning napkin notes into business and marketing plans that bring the big picture into focus with achievable steps and results. Ally regularly consults with small business owners and nonprofit organizations on marketing and business strategy. To learn more about Ally and her work, visit:www.BrightIdeasForBiz.com

Small Business Marketing Ideas

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

 SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

053: Direct Marketing Miracles with Marty Marsh

Direct Marketing

Marty Marsh

Marty Marsh calls himself and the people he serves as their coach/mentor/consultant, soul proprietors. That’s spelled S-O-U-L.

Marty believes that having your own business is the best way to affect positive change in the world and his mission is to enroll 50,000-plus entrepreneurs to start businesses that will ultimately make a positive difference in the lives of the people that they serve, and thereby affect positive change, one client at a time.

He knows the joys and challenges of being self-employed and is a teacher at heart, offering a variety of ways for his clients to get the word out about who they are and what they do through stay-in-touch marketing. He loves working primarily with coaches and other holistic-type professionals to help them define success on their own terms, to create marketing strategies with them that allows them to serve as many clients as they can handle.

Direct Marketing Strategies

Today Kalynn and Marty will be discussing what Stay in Touch Marketing really is and specific tips on what business owners can and should do to get the best return on their marketing investment.  They will also be discussing the positives and negatives of email marketing, direct marketing, and other strategies for businesses in this over-communicated world where messaging can get lost.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

 SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

052: Small Business Marketing – Out of the Box – B. Michelle Pippin

Small Business Marketing

B Michelle Pippin

There’s certainly no shortage of business “gurus” vying for your attention,   promising you full stadiums, dollars while you sleep and other business myths that often lead their clients feeling broke and bummed.  But B. Michelle Pippin —  the undisputed authority on creating clients for enterprising experts —   is committed to doing the opposite and measures her own success by the increase her clients see to their bottom line.

Ruthlessly committed to creating unreasonable results for experts and small business owners all over the country, she founded www.womenwhowow.com,  one of the fastest growing business development organizations for women, and has been featured on national and local media outlets giving real world, right now solutions for business owners creating their own success.

Small Business Marketing

Michelle is often described by her clients as relentless, grass-roots,  passionate, profit-driven… and sometimes, even worse!   But, if your expert business is pregnant with potential, and you are ready to (FINALLY!) give birth to consistent profit that fully leverages your passion and expertise, you’ve got to speak to Michelle!

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

 SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.

051: Marketing Strategies on The Birthday Episode w/ Alan Berkson

Marketing Strategies

Alan Berkson

Funny as it may sound, my guest on Monday is…ME!

My good friend Alan Berkson has agreed to guest host  ACT LOCAL on Monday to interview me. While that might sound self indulgent to you — which it is — there is a method to my madness.

Monday happens to be my 50th birthday! Yeah me. So I’m turning the tables.

Alan and I will be looking at planning your Marketing Calendar for 2014. What steps should you take, especially if you’ve NEVER thought to build a true calendar before. I’ll hold your hand and walk you through it.

Join us for Marketing Strategies on this extra special birthday episode of ACT LOCAL Marketing.

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

Tweet Alan during the show and follow him @Berkson0

Don’t forget to SUBSCRIBE on iTunes! ACT LOCAL Marketing welcomes your comments and email.