016: Small Business Trends 2013 with Laurie McCabe of SMB Group

Small Business Trends 2013

Laurie McCabe

In this highly anticipated Episode #16 of ACT LOCAL we speak with Laurie McCabe about Mobile, the Cloud and Social Marketing in the Small to Mid sized business space.

Laurie McCabe brings more than 20 years of experience in the IT industry to her current role as Partner at SMB Group. Laurie has earned widespread recognition for her capabilities and insight in the SMB market in several areas, including cloud computing, mobile solutions, business solutions, social networking and collaboration, and managed services.

Prior to SMB Group, Laurie worked in analyst roles as a Partner at Hurwitz & Associates; Vice President of SMB Insights & Solutions at AMI-Partners; and Vice President at Summit Strategies, where her original research of the emerging cloud computing model earned her broad recognition as a thought leader in this area. Laurie’s nine years at Digital Equipment Corporation, including her last role as Director of Market and Competitive Intelligence, provide her with critical experience from the vendor perspective.

Laurie is frequently quoted in leading business and trade publications, and has been a featured speaker at many industry and vendor events, as well as contributor to SmallBusinessComputing.com. She is a 2011 Small Business Influencer Champion and a winner of the 2012 SMB 150 Awards, and she blogs often at http://lauriemccabe.com/.

You can also find Laurie on Twitter @LaurieMcCabe and at the SMB Group website

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.

015: Choosing a Web Designer with Jann Mirchandani of Marketing Cafe

Choosing a Web Designer

Jann Mirchandani

Unfortunately, this show had to be postponed due to Hurricane Sandy which struck the shores of NY the day I was to interview Jann. But now she’s with us and we’re ready to talk about choosing a web designer.

Jann Mirchandani is the principal and creative engine behind Marketing Café. Jann is an award-winning website designer specializing in online marketing strategy and implementation for small and mid-sized businesses and nonprofits. Jann marries her 20-plus years of marketing experience with the technical expertise to execute online marketing strategies for the real world.
Her industry expertise spans the financial sector, human resources and executive recruiting and non-profit. She is a frequent speaker to business groups on leveraging social media and inbound marketing. She is a Board Member of the Advertising Club of Westchester and has previously served on the board of AAUW New York State. Marketing Café is a certified woman-owned business.

I look forward to interviewing Jann who is a true local business owner in the best sense of the word. She works within her community helping other local businesses market online while building a bridge to more traditional marketing media. She will have great insights to share with us.

Contact: WestchesterMarketingCafe.com Phone: 914-806-7720

Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.