Content is King and a good copywriter is worth their weight in Gold.
This interview on ACT LOCAL is full of strategy and insight and good copywriting tips for your website, email, ebooks and any other written communication created for your ideal audience.
And this guest is worth double her weight in platinum.
Kathryn Aragon is an award-winning copywriter who specializes in social content marketing and high-performance web copy. She is also the creator of the C4 Marketing Method.
She blogs for her own website, KathrynAragon.com, and Crazy Egg, and she develops ebooks and products that help marketers develop new marketing strategies that build engagement and loyalty without taking over their business.
Tweet me during the show @kalynnamadio and use the hashtag #ACTLOCALMarketing to join the conversation.